http://www.twitterfools.com Sat, 31 Jul 2010 13:08:50 +0000 en hourly 1 http://wordpress.org/?v=3.0 http://www.twitterfools.com/news/simple-lesson-from-mystery-shampoo-versus-dove/?utm_source=rss&utm_medium=rss&utm_campaign=simple-lesson-from-mystery-shampoo-versus-dove http://www.twitterfools.com/news/simple-lesson-from-mystery-shampoo-versus-dove/#comments Sat, 31 Jul 2010 13:08:50 +0000 TwitterFools http://www.twitterfools.com/news/simple-lesson-from-mystery-shampoo-versus-dove/ Mystery shampoo, aka All New Pantene, and all marketers should have learned three simple, yet important, lessons from the teaser campaign that Dove ambushed from right below its nose. Unnecessary statistical claims of superiority invite retaliation When you attack, never lower your guard Teasers extended to long durations expose the brand to risk Having drawn [...]]]> http://www.twitterfools.com/news/simple-lesson-from-mystery-shampoo-versus-dove/feed/ 0 http://www.twitterfools.com/news/are-blog-comments-dead/?utm_source=rss&utm_medium=rss&utm_campaign=are-blog-comments-dead http://www.twitterfools.com/news/are-blog-comments-dead/#comments Sat, 31 Jul 2010 05:11:01 +0000 TwitterFools http://www.twitterfools.com/news/are-blog-comments-dead/ As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs.  Of course, that doesn’t mean that interest is declining.  RSS and email subscriptions, site traffic and social sharing may all be continuing to increase.  These are tracked through a [...]]]> http://www.twitterfools.com/news/are-blog-comments-dead/feed/ 0 http://www.twitterfools.com/news/likelihood-a-user-of-one-of-these-languages-will-be-interested-in-clojure/?utm_source=rss&utm_medium=rss&utm_campaign=likelihood-a-user-of-one-of-these-languages-will-be-interested-in-clojure http://www.twitterfools.com/news/likelihood-a-user-of-one-of-these-languages-will-be-interested-in-clojure/#comments Fri, 30 Jul 2010 21:09:00 +0000 TwitterFools http://www.twitterfools.com/news/likelihood-a-user-of-one-of-these-languages-will-be-interested-in-clojure/ Ada and Scala developers appear to be seven times more likely than C# developers to be interested in Clojure.  While the small sample size and overall selection bias makes the Clojure survey not entirely authoritative, I found the process of compiling the ratio to be interesting. Sources: Survey of 487 Clojurians TIOBE programming index for [...]]]> http://www.twitterfools.com/news/likelihood-a-user-of-one-of-these-languages-will-be-interested-in-clojure/feed/ 0 http://www.twitterfools.com/news/take-me-out-to-the-tweetup/?utm_source=rss&utm_medium=rss&utm_campaign=take-me-out-to-the-tweetup http://www.twitterfools.com/news/take-me-out-to-the-tweetup/#comments Fri, 30 Jul 2010 18:39:40 +0000 TwitterFools http://www.twitterfools.com/news/take-me-out-to-the-tweetup/ This Friday April 30th it’s Giants vs Rockies at San Francisco and we’re throwing our first ever official baseball tweetup together with the Giants at AT&T Park. Lots of us from Twitter HQ are going to walk over to the stadium to meet before the game and we would love for you to join us! [...]]]> http://www.twitterfools.com/news/take-me-out-to-the-tweetup/feed/ 0 http://www.twitterfools.com/news/7-ways-google-analytics-can-help-when-redesigning-your-website/?utm_source=rss&utm_medium=rss&utm_campaign=7-ways-google-analytics-can-help-when-redesigning-your-website http://www.twitterfools.com/news/7-ways-google-analytics-can-help-when-redesigning-your-website/#comments Fri, 30 Jul 2010 13:10:22 +0000 TwitterFools http://www.twitterfools.com/news/7-ways-google-analytics-can-help-when-redesigning-your-website/ Your analytics data is nearly as important as the financial accounts of your business when it comes to making a decision about your website. Your analytics data helps you understand how effective your site’s marketing, design and content is. And just as you wouldn’t hire more staff without being sure you have the budget for [...]]]> http://www.twitterfools.com/news/7-ways-google-analytics-can-help-when-redesigning-your-website/feed/ 0 http://www.twitterfools.com/news/free-webinar-on-understanding-the-social-customer/?utm_source=rss&utm_medium=rss&utm_campaign=free-webinar-on-understanding-the-social-customer http://www.twitterfools.com/news/free-webinar-on-understanding-the-social-customer/#comments Fri, 30 Jul 2010 05:09:16 +0000 TwitterFools http://www.twitterfools.com/news/free-webinar-on-understanding-the-social-customer/ A few weeks ago Chess Media Group, Attensity, and Mitch Lieberman teamed up to write a whitepaper on the social customer.  You can still download the whitepaper for free if you sell us your soul and name your first born after our company…Chess.  Kidding, kidding!  The whitepaper is free and all you have to do [...]]]> http://www.twitterfools.com/news/free-webinar-on-understanding-the-social-customer/feed/ 0 http://www.twitterfools.com/news/never-mind-the-valley-heres-toronto/?utm_source=rss&utm_medium=rss&utm_campaign=never-mind-the-valley-heres-toronto http://www.twitterfools.com/news/never-mind-the-valley-heres-toronto/#comments Thu, 29 Jul 2010 21:10:10 +0000 TwitterFools http://www.twitterfools.com/news/never-mind-the-valley-heres-toronto/ While not the political capital of Canada, Toronto is certainly the cultural and financial capital of the country. With over 5 million residents, Toronto is the largest city in Canada, sitting in a densely populated part of Southern Ontario. With over 200 ethnic groups speaking over 130 languages, Toronto’s cosmopolitan population makes it one of [...]]]> http://www.twitterfools.com/news/never-mind-the-valley-heres-toronto/feed/ 0 http://www.twitterfools.com/news/hillbillies-duel-with-flamethrowers-and-fire-extinguishers/?utm_source=rss&utm_medium=rss&utm_campaign=hillbillies-duel-with-flamethrowers-and-fire-extinguishers http://www.twitterfools.com/news/hillbillies-duel-with-flamethrowers-and-fire-extinguishers/#comments Thu, 29 Jul 2010 13:09:21 +0000 TwitterFools http://www.twitterfools.com/news/hillbillies-duel-with-flamethrowers-and-fire-extinguishers/ Dancing Pigeons – Ritalin This might look like a very bizarre slow-motion hillbilly flame-thrower music video duel to you, but that is not all that it is. It’s part of Diesel:U:Music, the brand’s ongoing program supporting new and upcoming artists. Blink and former Fallon London creative/director Tomas Mankovsky crafted this new video for the Dancing [...]]]> http://www.twitterfools.com/news/hillbillies-duel-with-flamethrowers-and-fire-extinguishers/feed/ 0 http://www.twitterfools.com/news/twitter-for-android-robots-like-to-share-too/?utm_source=rss&utm_medium=rss&utm_campaign=twitter-for-android-robots-like-to-share-too http://www.twitterfools.com/news/twitter-for-android-robots-like-to-share-too/#comments Thu, 29 Jul 2010 06:39:43 +0000 TwitterFools http://www.twitterfools.com/news/twitter-for-android-robots-like-to-share-too/ When we tweet what’s happening around us, we share not only our thoughts, but also web pages, photos, videos, location…anything. Mobile phones are increasingly part of our lives, and we seem to be doing everything but making phone calls. Reading the news, watching a YouTube video, and taking photos at events like the World Cup [...]]]> http://www.twitterfools.com/news/twitter-for-android-robots-like-to-share-too/feed/ 0 http://www.twitterfools.com/news/safari-5-0-1-brings-extensions-to-the-table/?utm_source=rss&utm_medium=rss&utm_campaign=safari-5-0-1-brings-extensions-to-the-table http://www.twitterfools.com/news/safari-5-0-1-brings-extensions-to-the-table/#comments Thu, 29 Jul 2010 05:09:10 +0000 TwitterFools http://www.twitterfools.com/news/safari-5-0-1-brings-extensions-to-the-table/ Safari 5.0.1 Brings Extensions to the Table is a post from Chris Pirillo Apple released Safari 5.0.1 into the wilds today. Also introduced at long last is the Safari Extensions Gallery. Apple introduced extensions last June, giving developers time to begin creating browser add-ons using HTML5, CSS3 and JavaScript standards. This move brings Safari into [...]]]> http://www.twitterfools.com/news/safari-5-0-1-brings-extensions-to-the-table/feed/ 0