Neiman Marcus Rewards Regular Email Readers

by TwitterFools on September 5, 2012



Summary: Neiman Marcus is one of those top tier brands that doesn’t often get associated with brands like Macy’s or Kohl’s that are constantly holding sales. They are more closely aligned with Nordstrom’s, who famously only has sales twice a year. But they have managed to take the elite nature of their products and combined them with email to come up with a magic formula that gets people to open and take action on their emails. How? They call it the Daily Dash. Monday through Friday from 11:30 CT until 1:29 CT…
Source: Alltop RSS

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