Storytelling about Your Brand Online & Offline: Effectively message your online (using social media such as LinkedIn, Facebook, and twitter) and offline … and personal narratives. (Now What???) “In her book, Bernadette Martin, the “Storytelling Sage,” expertly fuses personal branding with storytelling to help people and corporations access their most compelling stories to strengthen their [...]
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There’s always a fine line between cutting edge marketing and offensive pulp. And in social media you learn the difference fairly quickly. For example, Coke is now trying to stem the damage that ad agency Lean Mean Fighting Machine created on Dr. Pepper’s U.K. Facebook campaign. Brands like Dr. Pepper, that want to be seen [...]
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What Marketing Executives Need to Know About Social Networking – Understanding Twitter, Facebook, LinkedIn & Other Opportunities Your Company Needs to Be Aware Of Right Now In What Marketing Executives Need to Know About Social Networking, ExecSense examines what the best marketing opportunities are in social networking, what should be avoided and what aspects of [...]
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What General Counsel Need to Know About the Legal Issues That Could Arise Out of Social Networking Sites (Facebook, Twitter & Others)
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What Executives Need to Know About Social Networking: Understanding How Twitter, Facebook, LinkedIn & Other Sites Can be Used as Valuable Tools for Your Company (Reed Seminars) In What Executives Need to Know About Social Networking, Reed Seminars examines how Twitter, Facebook, LinkedIn and other sites can be used as valuable tools for your company. [...]
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Continue ReadingWhat CEOs Need to Know About Twitter – Understanding Why Your Company Needs to be on Twitter and How to Use it to Increase Sales What CEOs Need to Know About Twitter is a time efficient way to understand how your company can use the exposure on Twitter as a valuable tool to increase sales [...]
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At any moment it can happen. At work or at home the Internet can go down. If we happen to be in our offices when it happens we have to make sure we’re prepared. Likewise kids and families have to prepare too. Offices may likely need to do what kids do when the internet goes [...]
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Continue ReadingAs we pass the 80 day mark in the greatest underwater oil spill of all time, here’s a chance to pause and reflect on the most-viewed YouTube videos about the spill. Our selection doesn’t include popular videos that claim environmentalists caused the spill to further their own agenda, nor does it include any official videos [...]
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Continue ReadingTwylah is one of those services that you really want to like because there’s something about it that could make Twitter more interesting by focusing on the conversations rather than the stream of tweets. The problem, however, is Twylah doesn’t seem to have it all figured out yet. The biggest issue is the service is [...]
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