In this video I interview Jay Berkowitz, author of The Ten Golden Rules of Internet Marketing Workbook. Jay shares an innovative way to beat your competition using special social channels and critical tips on how to improve your social media marketing. Read the full article on: Social Media Examiner
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Two of the biggest components of effective marketing are reach and frequency. Reach refers to the number of people you “touch” with your message; while frequency refers to the number of times each person is reached on average. Frequency is a way to build trust and drive your particular message home. In the marketing world, [...]
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While there are many success stories of people using social media for personal and business reasons, there are also plenty of people who may feel their efforts are not paying off. Whether you use social media to market your business, increase sales, promote your blog, or raise awareness for a non-profit organization, here are six [...]
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A large majority of companies are moving away from job boards and toward social media as their primary recruiting tool, according to annual survey results released by social recruitment software company Jobvite. The report, entitled Jobvite Social Recruiting Survey 2010, was based on an online survey taken by 600 participants between May and June. Sponsor [...]
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One main facet of social media is its emphasis on creating and maintaining relationships. All the content you create, all the following you build, each of these is designed to create and foster more intimate relationships with people, in some cases, people you might not have met any other way. What’s interesting is social media [...]
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Think you know what World Wrestling Entertainment (WWE) is all about? You might be surprised to read about WWE’s emerging social media story. But first, it’s easy to pigeonhole WWE as fringe cable channel with a small group of die-hard fans, but you likely don’t know all the facts… WWE.com outperformed ABC.com, CBS.com, NBC.com, NASCAR.com, [...]
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Continue ReadingSocial media isn’t something that we’re born to do. Yes, we’re social creatures by nature, but let’s face it… you were plenty busy before Twitter, Facebook, and LinkedIn came along. The truth is, most marketers simply don’t have the time to use all of these tools on a daily basis. So the trick is to [...]
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Product DescriptionProfit Big from Social Media: Strategies and Solutions That Work! Using new social media marketing techniques, you can deepen relationships with your most passionate, profitable customers–and create more of them than ever before! In this 100% practical book, world-renowned expert Li Evans shows exactly how to make the most of social …
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Social Media Sum-Up I didn’t realize it had been well over a week since my last post, but moving our office location put me behind. So, this post will be a summary of what’s been happening this week in the social media world. Facebook As if Facebook didn’t already have millions ‘like’-ing this and that, [...]
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