TweetRecently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. This study is based on a survey conducted for more than 3,800 marketers, with the goal of understanding how they are [...]
{ 0 comments }
Continue ReadingIndeed, the popularity of social media has spread like wildfire over the past three years, and even when search engine optimization (SEO) remains to be the primary instrument for websites to gain incoming traffic, a lot of enterprises are now looking towards the benefits of social media to their own ventures. These days we [...] [...]
{ 0 comments }
Continue ReadingMost of us either pranked or got pranked yesterday in honor of April Fool’s Day. April 1st of every year is a day to expect the unexpected. Companies all across the country enjoy pranking their customers and users and there is no better way than through the viral nature of social media. YouTube is a [...]
{ 0 comments }
Continue ReadingI am so excited to share this with all of you! Social Media and Personal Branding Strategist, Kim Garst wrote a wonderful review of my new eBook on her blog. Great things come in a little packages sometimes. This is indeed true especially in the case of this book titled “The Little Big eBook on [...]
{ 0 comments }
Continue ReadingWhen I present social business as my passion, I’m often amused by the fact that the average listener assumes I’m talking about Yammer, Facebook or Sharepoint. I suppose I can see, from their perspective, why they think social tools equates to being a social business. But, as I’ve learned, and I’m sure as you have [...]
{ 0 comments }
Continue Reading
A huge social innovation clean up of the U.K.’s 150 beaches, organised by the Marine Conservation Society (MCS) is scheduled for this May. Its aim is to help tackle the increase of plastic rubbish on Britain’s coastlines. The MCS is teaming up with leading high-street retailer Marks & Spencers (M&S). This is a three-year …
{ 0 comments }
Continue Reading
Whilst we were writing our recent ‘Guide to managing social media engagement for financial organisations’, we came across a lot of really interesting social finance resources and case studies, many of which didn’t make it into the final guide. We thought it may be really useful to compile them all here as a useful resource to see what is being done [...]
{ 0 comments }
Continue ReadingThe Peel app is unveiling the next step for social TV this week with the debut of a second-screen engagement platform for the upcoming episodes of American Idol. The new feature takes social TV beyond checking in to programming by letting users interact with specific shows and other viewers in real time. It’s a significant [...]
{ 0 comments }
Continue Reading
